As I mention in the about section,“Reynir Graphics” has undergone a few changes.
When I first thought of creating a business, back in 2008, I thought “What makes ‘a business’ a business?” Obviously, back then I didn’t know what I know now. I was just a kid. But I underwent very important processes to come up with this design. This design served its purpose then, but when I neared graduating high school, I realized it was a little childish.
I kept using the same name, and logo, but the typeface(s) needed to be replaced. I used a handwritten font for this. This iteration lasted with me until I graduated high school and started to attend the Community College of Rhode Island.
My time at CCRI was brief, but I had learned a lot as far as graphic design goes. I was taught that having an overly complicated logo is more of a hindrance. So, in light of that, I dusted off the “Peace Of Mind” logo from my high school days and did some tweaking.
I mean a lot of tweaks.
There we go.
Finishing the logo redesign at CCRI, I was left with a brand new identity: “Ryan Gottschalk Designs”. But just a name that copies my own isn’t the image I wanted. It seemed sort-of generic for what I was aiming for.
By the time I enrolled at New England Institute of Technology (NEIT), my logo/brand underwent even more changes and revisions. Bringing it from “Ryan Gottschalk Designs” to…
“Ryan Gottschalk Consulting & Designs”, which admittedly was a bit wordy. There was also the nagging that something wasn’t quite right. So I hit the drawing boards again.